Marketing Director
Organization: Montgomery County Pride Family, MoCo Pride Center, Inc.
Location: Montgomery County, MD (Hybrid)
Position Type: Contract (Full-time 40 hours per-week)
Salary: $6,000 Monthly
This contract position has the potential to transition into a full-time benefited staff position based on organizational needs, performance, and available funding.
Start Date: Immediate
About Us
The Montgomery County Pride Family is a coalition of transformative organizations dedicated to advancing justice, equity, visibility, and joy for LGBTQIA+, BIPOC, and other underserved communities. Our work spans advocacy, direct services, education, and award-winning media production through entities such as Live In Your Truth, MoCo Pride Center, MoCo Pride Prom, Drag Story Hour DMV, Trans Maryland, Maryland Trans Unity, and the Coalition for Inclusive Schools & Communities.
We are committed to telling bold stories, building affirming spaces, and shifting power to the people most impacted by oppression. We uplift joy and love as resistance—and believe in the power of inclusive, community-driven communications that respond in real time to the needs of our communities.
Position Overview
The Montgomery County Pride Family is seeking a creative, strategic, and equity-minded Marketing Director to oversee and execute all facets of marketing, communications, and public engagement for our network of programs and initiatives.
This full-time leadership position is responsible for shaping our public narrative, promoting our events and services, growing our reach across digital and traditional platforms, and ensuring our brand reflects the radical love and vision at the heart of our work. The Marketing Director will lead a growing team of communicators and collaborate across departments to amplify our impact.
They will also be expected to proactively monitor the shifting cultural, legislative, and social landscape—ensuring rapid-response communication, timely messaging, and community-aligned storytelling in moments of urgency or crisis.
Key Responsibilities
Strategic Marketing & Brand Leadership
Conceptualize, develop, and execute a comprehensive marketing and branding strategy for the Pride Family and its partner organizations
Translate organizational vision, values, and strategic priorities into clear messaging, campaigns, and public-facing communications
Create, implement, and maintain brand guidelines while ensuring consistent execution across all programs, platforms, and materials
Produce and manage marketing materials, storytelling assets, and communications that elevate the organization’s visibility and impact
Content Creation & Campaign Execution
Conceptualize, create, and publish compelling and inclusive content including social media posts, email campaigns, blog articles, press releases, print materials, and digital assets
Design, build, and execute marketing campaigns that promote programs, advocacy work, media productions, and fundraising initiatives from start to finish
Write, edit, and produce communications that reflect the voice, values, and mission of the organization
Develop visual and written storytelling that highlights community impact, organizational milestones, and leadership initiatives
Public Relations, Real-Time Response & Crisis Communications
Proactively monitor cultural, legislative, and social developments affecting LGBTQIA+, BIPOC, and marginalized communities
Produce rapid-response communications including statements, social media messaging, and calls to action during moments of urgency or crisis
Draft and distribute press releases, media statements, and public communications aligned with organizational leadership
Serve as a communications point of contact with media outlets and journalists, helping shape public narrative and visibility
Event Coverage & Organizational Promotion
Attend public events, programs, and community engagements alongside the CEO and organizational leadership to capture and promote the organization’s work
Produce real-time content including photography, video, social media posts, and live updates that highlight events and community engagement
Create promotional content before, during, and after events to increase visibility, attendance, and community participation
Document and amplify the organization’s presence through storytelling, media assets, and post-event communications
Internal Collaboration
Develop and manage messaging across departments and partner organizations
Provide marketing guidance and consultation to program managers and affiliated leaders
Establish and maintain brand voice and communications best practices
Develop and implement communications and marketing initiatives that support organizational goals
Equity, Accessibility & Community Focus
Create communications that are affirming, inclusive, and accessible to LGBTQIA+, BIPOC, disabled, unhoused, youth, immigrant, and other underserved populations
Implement best practices in multilingual access, visual accessibility, and trauma-informed communications
Reflect cultural awareness and community care in all messaging
Qualifications
Minimum of 5 years of experience in marketing, communications, or related fields
Exceptional writing, editing, and verbal communication skills
Proven ability to manage communications in time-sensitive and high-pressure situations
Strong command of social media, email marketing platforms, and analytics tools
Experience leading public awareness campaigns, supervising teams, and collaborating across departments
Deep familiarity with LGBTQIA+, racial justice, and intersectional community issues
Working knowledge of Canva, Adobe Creative Suite, Mailchimp, and website CMS platforms
Experience with video content, event promotion, and branding is a plus
We Are an Equal Opportunity Employer
The Montgomery County Pride Family celebrates diversity and is committed to creating an inclusive environment for all employees. We strongly encourage applications from LGBTQIA+ individuals, people of color, disabled people, those with lived experience of homelessness, immigrants, and members of all historically excluded communities.
To Apply
Please submit the following to employment@mocopridecenter.org with the subject line “Marketing Director Application – [Your Name]”:
A cover letter detailing your experience and why you’re passionate about this role
Your resume
A portfolio or 2–3 samples of your work (optional but encouraged)
Three references (professional or character)
Applications will be reviewed on a rolling basis until the position is filled.